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Mar 22–24, 2027 · Irving Convention Center · Dallas

Keynote · Markets

Tic Tacc's Bitmain Strategy: The Hashrate Ambassador

Carmen Li explains how Tic Tacc acts as a liquidity provider, buying hardware in dips to stabilize the supply chain.

Recorded · Mining Disrupt Fort Lauderdale 2025 · 12 min session

At Mining Disrupt Fort Lauderdale 2025, Carmen Li, head of marketing at Tic Tacc, did not pitch a miner or a cooling system. She pitched a company that trades the machines. Tic Tacc, she said, is a liquidity bridge between hardware manufacturers and large-scale mining operators, buying and selling active mining hardware in both spot and futures markets.

The session was recorded at the March 25–27, 2025 show. When it was recorded, Bitcoin traded at $87,393; on October 11, 2026 it was $82,966. Tic Tacc, Li said, was founded in 2017, is headquartered in Hong Kong and has a capital base of $120 million.

The Liquidity Bridge: How Tic Tacc Sits Between Manufacturers and Miners

Li opened her presentation by defining Tic Tacc’s role with a specific metaphor: the bridge. In an industry often characterized by fragmented supply chains and opaque pricing, Tic Tacc presents itself as the stabilizing force. The company, established in 2017 with headquarters in Hong Kong, has grown into a vertically integrated firm specializing in the procurement and investment of active mining hardware. However, the distinction Li made was critical. Tic Tacc does not mine Bitcoin itself. It buys and sells the machines that do. This separation of concerns allows the firm to optimize for financial return rather than operational uptime, a distinction that appeals to investors who want exposure to the mining sector without the operational risks of managing data centers.

Essentially, we act as a crucial liquid liquidity bridge between hardware manufacturers and large scale mining operators.

Carmen Li · 1:51

This positioning is not merely theoretical. By Li's account, Tic Tacc trades more than 200,000 mining units a year while maintaining a 100% contract fulfillment rate since 2017. For manufacturers like Bitmain, whose production lines require significant upfront capital and predictable order volumes, a partner like Tic Tacc provides a safety net. By locking in purchase agreements and providing substantial deposits, Tic Tacc allows manufacturers to plan production with greater certainty. For operators, it provides a source of hardware that is often more accessible than direct OEM channels, particularly during periods of high demand or supply constraints. The firm’s strategy relies on two pillars: strategic capital deployment to seize market opportunities and institutional-grade distribution infrastructure to deliver hardware efficiently.

Buying the Dip: A Cycle-Timing Strategy for Hardware Investment

The core of Tic Tacc’s value proposition lies in its ability to time the market. Li described a proprietary hardware investment program that uses advanced quantitative models and microeconomic analysis to identify prime investment opportunities. The strategy is disciplined and focused on one key metric: the cycle. When market sentiment is low and the price of Bitcoin drops, the demand for new mining hardware often dips with it. This is when Tic Tacc acquires units at a discount. Conversely, when the market recovers and demand for hash rate surges, the firm liquidates its inventory through its dedicated sales division.

Li noted that this strategy has been successfully deployed across several generations of Bitmain hardware, from the S9 to the S19 and S21. Li presented the firm's own track record: a 5x return on a single product investment, and an annualized return above 20 percent regardless of market conditions. These are the company's figures; no audited results were shown. By decoupling their financial performance from the immediate hash rate rewards of mining, Tic Tacc claims to provide a more stable return profile. The firm also mitigates risk by using derivatives to hedge its physical holdings, securing targeted returns even in fluctuating markets. This approach transforms mining hardware from a depreciating asset into a portfolio instrument.

The $25 Million Deposit: Trust as a Competitive Moat

In the world of cryptocurrency, trust is often the scarcest resource. Tic Tacc addresses this by leveraging its status as an official distributor for Bitmain, a relationship backed by a $25 million security deposit. Li emphasized that this deposit serves as a guarantee for clients, providing peace of mind when dealing with a third party. In an industry where counterfeit hardware and supply chain fraud are known risks, a substantial financial stake from a major manufacturer’s distributor acts as a powerful signal of legitimacy. The deposit essentially underwrites Tic Tacc’s promises, ensuring that the company has the financial skin in the game to honor its contracts.

And we are an official distributor for [Bitmain] backed by a $25 million security deposit.

Carmen Li · 2:57

This trust extends beyond the manufacturer relationship to the client base. Li said the firm runs secure supply chains. For large-scale operators, this level of assurance is critical. The cost of downtime or receiving faulty hardware can be significant, so the ability to purchase from a verified source with a financial guarantee is a major competitive advantage. The $25 million deposit is not just a line item on a balance sheet; it is a structural element of Tic Tacc’s business model, creating a barrier to entry for smaller distributors who cannot match that level of financial commitment.

Beyond Sales: Financing and Compliance for Institutional Partners

Tic Tacc’s services extend beyond simple hardware sales. The firm offers flexible financing solutions tailored to the needs of scaling operators. One of the key features is the ability to use Bitcoin as collateral for institutional clients. This allows operators to secure large orders without liquidating their Bitcoin holdings, a strategic event in volatile markets where selling BTC to buy hardware might lock in losses. Additionally, Tic Tacc offers customized payment plans with low upfront deposits and repayment schedules extending up to 12 months, adapting to the financial timeline of its clients.

Compliance is another area where Tic Tacc positions itself for institutional business. The firm adheres to global standards, including KYC and AML protocols, with fully auditable transactions. This is essential for larger operators who are subject to their own regulatory requirements. Tic Tacc’s dedicated service team, which includes personnel with Fortune 500 experience, specializes in handling complex, large-scale requirements from onboarding to customization. Whether a client needs 100 units or 10,000, the firm offers high-volume orders with customized pricing, accelerated logistics, and adaptable payment terms. This level of service is designed to meet the demands of sophisticated institutional partners who require reliability and transparency.

The Hashrate Ambassador: Redefining the Role of a Distributor

As Li closed her presentation, she returned to the concept of the hashrate ambassador. This title encapsulates Tic Tacc’s broader mission: not just to sell hardware, but to empower businesses large or small to find their way in a competitive landscape. Li identified the firm’s strengths in four core areas: security, pricing, service excellence, and compliance. Beyond these operational pillars, Tic Tacc focuses on delivering tailored solutions that align with the unique needs of its partners. By combining financial acumen with supply chain expertise, Tic Tacc is redefining what it means to be a distributor in the Bitcoin mining industry. When this session was recorded, Bitcoin traded at $87,393; on October 11, 2026 it was $82,966.

how we empower businesses large or small to find in this competitive landscape

Carmen Li · 6:37

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March 22–24, 2027 · Irving Convention Center · Dallas